Client: adidas
Project: Ultraboost launch

Key features - Flagship window creation and in store domination.

For the unveiling of the new Ultraboost shoe by adidas, a series of window and store takeover installations were created to give the shoe the best exposure and impact at launch. Aligned with the ATL campaign the retail execution utilised different materials and lighting techniques including Neon.

Super Bob
Anti Social
Scar Tissue
Scar Tissue

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