Client: DreamWork Animation
Project: The New Peabody & Sherman Show
Deliverables: Title style, title style translations, key art development and style guide asset creation.
Working with DreamWorks Animation on their all new original Netflix series The New Mr. Peabody & Sherman Show, we developed and executed the series title style treatment and delivered the final design over multiple languages and territories. Alongside the title treatment, we explored a variety of key art concepts working towards to final promotional imagery to be used on across Netflix.
To accompany the release of The New Mr. Peabody & Sherman Show we created a detailed style guide to maintain a consistent tone of voice. A suite of backgrounds, patterns, frames and icons were created to use across all marketing communication.